Turn customer experiences into stars.
It doesn’t matter how much money you pour into national advertising campaigns, customers are still going to judge your brand by how clean the bathroom is at the nearest location. And you can be certain they’re going to make their opinions known.
Use happy customers to win new customers: Leverage the voice of brand champions to improve your online word-of-mouth. Invite existing customers to share their experiences online so new customers know your business can be trusted.
Collect feedback to better your business: Ensure customers are getting what they want and expect. Invite them to share their experiences so you can put your valuable feedback to work.
Build a targeted presence across popular review sites: Make sure your reviews show up where your customers spend the most time. Focus on collecting feedback on the review sites that impact your business.